Marketing 2.0, social media & business | A consultant's view » Christine Thompson
While updating Informing Arts’ website I was reminded, the hard way, of the need to keep digital brand assets current. We stumbled on issues relating to trademark renewals and obsolete digital file formats. Even strategic marketers like me can overlook details like how current are your brand assets — can you still make changes with [...]
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25 years ago Apple and a handful of partners ignited the digital publishing revolution. I was there, a senior member of Apple’s pioneering team, along with visionaries and change agents from Adobe, Aldus, Quark and others. Our work laid the foundations for digital content and publishing, key milestones on the road to the Web, social media, blogging, and other 21st century communications.
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Ringtones at work: what does your ringtone selection say about who you are? Is it appropriate for use in a business setting or professional context?
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In a prior post I discussed my problems trying to replace Windows 7 Release Candidate on a MacBook Pro under Bootcamp. This weekend I took another shot at it, having found some posts that suggested my issues might be related to disk fragmentation. You may have to defrag your disk first Thanks to these posts, [...]
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If you’ve been running Windows 7 RC on a MacBook Pro in a Bootcamp partition, beware. The path to reinstalling Windows 7 is fraught with problems, hassles, risks and time wasters. Quick summary, if you don’t want to read the rest of this post. After several hours of effort each day, over several days, I [...]
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Just before the holidays I invested in Apple’s new server offering for small firms and workgroups, the Mac Mini Snow Leopard Server. It’s a sweet package.
For $999 you get a whisper-quiet, energy-efficient server not much larger than a paperback book. The device comes with 4GB of RAM and a terabyte of built-in storage, plus an unlimited client license to Apple’s powerful server software (10.6.x Snow Leopard).
Apple claims this combination of hardware and software can handle up to 25 concurrent users. To handle more users would require more powerful hardware. I’ve been using it to serve a handful of concurrent users, and it’s plenty fast. But it’s not perfect, and here’s why…
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Last week a power surge knocked out our Comcast Business Class service for part of 2 business days. My firm relies on a mix of cloud-based and on-premise IT platforms, so this outage was a reminder that the last-mile infrastructure here is still too fragile to shift everything to the cloud. Living in the cloud? [...]
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