Content, Strategy, Marketing & Business | A consultant’s view » Christine Thompson
I’ve been a fan of the Business Model Canvas as a strategic enabler for organizations that seek business model innovation, or those who need a simple but powerful way to describe a new business concept. But this approach has not gotten the attention it deserves within the tech community. Thanks to a forthcoming enhancement, the Business Model Canvas is now poised to become a formidable tool for business innovators.
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Consulting: Glamor or Hard Work? People say that consultants are blessed: able to work just 8 or 9 months a year, with lots of time off for exotic vacations or leisure pursuits. Highly paid, lots of bling… Glamorous projects, their choice of clients. All the work they want. I wonder where that myth originates. For most consultants, […]
I stumbled upon an intriguing way to think about innovations and predict their likely success, thanks to some blog posts by a Canadian consultant, John Sutherland. Although his ideas are a bit abstract, they offer useful constructs for thinking about or assessing potential innovations. Sutherland’s blog explores behavior space and relationship space, and their implications […]
Revised on November 18, 2010
How to Increase a Business’ Chances for Success Lately I’ve been captivated by a new framework that enables businesses to describe their business model on a single sheet of paper. It’s a 9-box model for synthesizing the key components of a business and the relationships among those components. This model is eloquently described by co-authors […]
Revised on January 18, 2011
Businesses can stumble badly in their financial projections if they over-estimate customer adoption rates. And if you work in product marketing or sales environments where everyone must “drink the Kool-Aid,” you’re potentially at risk, especially in B2B markets.
In consumer markets, where the decision maker and the end-user are often the same person, motivational issues are less likely to affect post-sale adoption rates (unless the product is a “lemon”). Here’s why.
Revised on June 4, 2010
Lately I’ve been coaching some entrepreneurs as they prepare their investor pitch to prospective angel investors. One of the recurring challenges with their draft pitch is a lack of clarity on a number of key factors, such as:
Revised on June 4, 2010
Last night I heard Daniel Pink, author of A Whole New Mind and the new book Drive, speak about the most powerful wellsprings of human motivation: the intrinsic motivators autonomy, mastery and purpose. If you haven’t read Drive, here is Daniel Pink’s TEDTalk on human motivation. An entertaining 18-minute summary of what behavioral scientists know […]
How will your business address the enormous business opportunity that lies within the so-called “female economy?” Did you know that (according to the HBR, 9/09):
Women now drive the world economy.
As a market, women represent a bigger opportunity than China and India combined — more than twice as big.
If you’d like to increase your chances of securing financing from angels, make sure you take the time beforehand to have good answers to the questions you can expect to hear from potential investors. No matter which angel group you pitch, they’re all likely to ask similar questions. Here are some of the burning questions that they will have for you.
